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Personalized Social Media Search

Published 09/23/2010 and rated Ratingstars4 4 out of 5 stars
by AppAppeal Editor
What can you use the app for?

With social media becoming a beneficial tool when it comes to expanding brand exposure, being aware of whether or not a specific name is available is very important. KnowEm recognizes the benefit of having a single tool that can search many of the most popular social networking websites for name availability. The site offers this service so that businesses can look for their brand name and the average user can check availability of their preferred username. Rather than jumping from one site to the next, KnowEm makes the search simple. It is a single go to location to find out which names are available and which are already taken.

KnowEm screenshot
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What is the history and popularity of the app?

Founded in April of 2009 by Michael Streko and Barry Wise, KnowEm was created as a way for anyone and everyone to search for their preferred profile names across all of the well known social networking websites. The capability was geared towards literally everyone, from an individual to Fortune 500 companies. KnowEm is headquarted in Morristown, New Jersey where the minds behind the site continue to maintain its functionality and uphold quality.

What are the differences to other apps?

Anyone can jump from one social networking website to the next, searching for their desired username. However, KnowEm streamlines the process by allowing users to check all the social networks they could possibly want in a single location. The functionality of KnowEm dramatically lowers the amount of time required to perform this common task, especially for businesses that want to get their brand on most or all social networking venues.

How does the web app look and feel to use?

KnowEm’s slate blue background and orange highlights create a very professional, yet inviting atmosphere. It is easy to see how a professional and a casual visitor could both feel at home on the site. The homepage introduces many of the social networking sites KnowEm checks, easily identified by their distinctive logos. The site includes a lot of information on the homepage, but in a way that is easily readable. A contact phone number is also listed directly on the homepage header, which is a definite plus for those using KnowEm.

How does the registration process work?

Anyone who would like to create a KnowEm account can do so by clicking on the orange “Sign Up” button found in the top right hand corner beside the sign in area. This immediately directs the user to the account creation form, which requires a username, email address and password. New users are also asked to identify their account type by choosing from person and business. After clicking the light blue “Create Account” button to submit the information, the user is taken to a message that advises them to check their email to complete verification.

What does it cost to use the application?

There are two different categories of KnowEm plans. The first are individual plans which are further divided into Basic and Individual memberships. The Basic option is free and includes one username and up to 300 social profiles searched. The upgraded Individual option includes up to two usernames, 150 profiles and costs just under $100. The second category of plans is listed as Agency Plans. These are divided into three separate membership types. The Business plan includes 100 social profiles, a KnowEm profile created by staff and runs just under $250. The Corporate plan costs just under $350 and upgrades to include 150 social profiles. The most expensive Enterprise plan costs just under $600 and upgrades to include up to 300 social profiles.

Who would you recommend the application to?

Businesses can appreciate the service offered by KnowEm. Many companies work within many social networking websites, so staying on top of their brand name is vital. Individuals can also use KnowEm to make it easier to search for their preferred username, however the cost may be a bit of a deterrent. This is even more possible considering most average users only register on a few social networking websites rather than all of them.

  • Search many social networking sites for their username
  • Have KnowEm staff create a professional profile (with specified memberships)
  • Ask for bulk pricing when checking ten or more brands
  • Join the KnowEm community
  • Utilize telephone and email support

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